started way back in 2015, when the first restaurant was opened in Batu Pahat, Johor. As of today, we have owned 14 restaurant outlets and a production center that focuses on supplying products to our outlets. We also succeeded in providing job opportunities for our 145 staff. We offer two restaurant brands where each of the brands has its very own specialty; namely (11 branches ) and LeeQir (3 branches). The concepts that we use for these outlets are normal shop lots and container concept.

Our vision is to build the iconic “” brand as A Leading Restaurant Brand Nationwide’. Our goal is to meet our customers’ satisfaction through the food & services that we provide. We are also striving to improve and to understand the F&B market in terms of acceptability of brand and consumers’ tastes and expectations. In addition, we also aim to provide a splendid meal worth every penny and to build strong customers’ loyalty. We are continuously upgrading our outlet facility and environment to meet our customers’ satisfaction.

Apart from those goals, aims to serve a variety of dishes that can meet the appetite of all people. Our dishes vary from Western and Italian food, Burgers and Malaysian cuisine. The specialty of is that 95% of our food and drinks are HOMEMADE RECIPE.

The reason why deserves to be named as Malaysia’s Fast Moving Company is that we believe that our brand can survive over time and be more resilient to the strength of our own products. Our target in 2020 onward is to offer franchise opportunities to any potential entrepreneurs and to make our brand
well-known nationwide.

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